2015 2026
~10 yrs exp.

IDAN TESLER

IDAN
TESLER

Brand & Marketing Designer

“Most designers are either strategic or executional. I work both ends - from positioning down to building the actual asset

01. About

Brand and marketing designer
with around 10 years of experience.

I love nurturing a brand that's strong enough to feel consistent, but loose enough to let marketing move fast. I design and build for B2B & B2C products: websites, landing pages, campaigns, ads, sub-brand , HTML emails and of course… cool swag :)

I don't believe in a one-man show.
I believe in equipping people, building the internal tools and systems that let teams across the company produce on-brand work without waiting on a designer.

02. Experience

2025 – Present

Legit Security

Brand & Marketing Design Lead

Reporting directly to the CTO (co-founder), keeping design tied to product strategy. Highlights:

•    Led the visual launch of VibeGuard - a new AI-coding security sub-brand, across ad creative, web and event assets.

•    Built self-service Figma templates on Figma Buzz that let HR, managers, and other teams produce on-brand assets.

2024 – 2025

Anyword

Senior Marketing Designer

Owned the design of Anyword's website and marketing surfaces - building new landing pages on Webflow, maintaining and evolving the existing site, and shipping campaigns, ads, and product-marketing assets alongside the marketing team.

2022 – 2024

Equitybee

Brand & Marketing Design Lead

•    Led a Rebranding: Used user feedback and market research to improve brand language, increasing brand awareness and customer engagement.

•    Webflow & Landing Pages: Created and optimized landing pages and websites in Webflow, refining designs for precision while reducing development effort and resources.

AI-Powered Compliance: Developed an AI tool that automatically flagged brand guideline violations, cutting compliance revision time by 50% and saving an estimated 10 hours of manual.

2021 – 2022

Michal Suday's Studio

Brand Designer & Illustrator

Independently led branding projects, working one-on-one with clients to capture each vision. Coordinated with production companies to execute every detail and turn rough ideas into effective brand identities.

2019 – 2021

Firma Brandhouse

Brand & Marketing Designer

Created brand identities and marketing design for clients including Coca-Cola, Tuborg, 9 Million Insurance, and am:pm. Collaborated across teams to produce cohesive marketing campaigns.

2015 – 2019

Glikman Shamir Samsonov

Digital Marketing Designer

Designed digital marketing campaigns for diverse B2B and B2C clients. Created Google banners, landing pages, email marketing, and social media content.

03. Skills

Figma

Webflow

Framer

Adobe Illustrator

Figma Weave

AI Workflow

Claude

Adobe Photoshop

After Effects

Rive

Jitter

Lottie

HTML

CSS

VS Code

HubSpot

Midjourney

Chat GPT

Brand Systems

Marketing Design

UI / UX

Motion Design

Illustration

Brand Identity

04. Education

2014 – 2016

NBU

B.A. in Visual Communication

2012 – 2015

Tiltan

Visual Communication

2013 – 2014

Tiltan

HTML, CSS & JavaScript

2013 – 2014

Tiltan

Copywriting Studies

05. Languages

Hebrew

Native speaker

English

Highly proficient

Spanish

Telenovela-level